Direct Mail Services
From list acquisition through USPS delivery, we manage every step of your direct mail campaign. All services are available individually or as a complete end-to-end solution.
Targeted Mailing Lists
Consumer (B2C) and business (B2B) mailing lists built from 300+ demographic, geographic, and behavioral selects. Reach exactly the right audience — by income, age, home value, business type, and more.
- 300+ demographic selects
- B2C and B2B lists
- Counts and pricing in minutes
Every Door Direct Mail (EDDM®)
Saturate every household on a mail carrier route at postage rates as low as $0.242 per piece. No mailing list required — ideal for restaurants, retailers, and service businesses targeting a local radius.
- From $0.242/piece postage
- No mailing list needed
- USPS-compliant design review
List Cleaning & Data Hygiene
NCOALink®, CASS™, and DPV® processing to correct addresses, remove duplicates, and update move data before you mail. Reduces undeliverable mail, qualifies for automation discounts, and protects your sender reputation.
- NCOALink® & CASS™ certified
- Reduces return mail
- Qualifies for postage discounts
Lettershop & Mail Preparation
Inserting, tabbing, wafer-sealing, addressing, barcoding, and full USPS electronic paperwork and entry. We handle every physical step between your printed piece and the post office dock.
- Inserting & tabbing
- Intelligent Mail barcodes
- USPS electronic entry
USPS Full-Service Certified
As a USPS Full-Service Certified mail service provider, we qualify your mailings for automation discounts, generate Intelligent Mail barcodes, and submit electronic documentation — so your mail moves cleanly and cheaply.
- Automation postage discounts
- Intelligent Mail barcodes
- Electronic USPS documentation
Presort Mail Services
We presort your First-Class and Marketing Mail to USPS automation standards, unlocking per-piece discounts that can save hundreds to thousands of dollars on a single campaign.
- First-Class & Marketing Mail
- Per-piece postage savings
- Commingling available
Informed Delivery® Integration
Pair your physical mail with a digital preview that 72.9 million subscribers see in their morning email. Add a clickable ride-along image to drive online traffic the same day your piece hits mailboxes.
- 72.9M active subscribers
- 58.6% email open rate
- Free with qualifying mailings
Nonprofit Appeal Mailing
Specialized appeal letter production and mailing for 501(c)(3) organizations. We help nonprofits qualify for the $0.178/piece nonprofit Marketing Mail rate and manage donor data with full NCOA compliance.
- Nonprofit rate $0.178/piece
- Donor data management
- NCOA & CASS processing
Printing Services
Full-color digital printing for every direct mail format. Variable data personalization available on all products. In-house production means faster turnaround and tighter quality control.
Postcards
Standard (4×6), large (6×9), and jumbo (6×11) postcards printed in full color on 100 lb. coated stock. EDDM-compliant flat sizes available. Postage from $0.242/piece.
- Standard, large & jumbo sizes
- EDDM-compliant flats
- 1–3 business day turnaround
Letters & Envelopes
Personalized letters in #10, 6×9, and 9×12 envelopes. Variable data printing lets you customize each piece with the recipient's name, a unique offer, or a personalized URL.
- Variable data personalization
- Multiple envelope sizes
- Matched inserting available
Newsletters
Multi-page newsletters printed as self-mailers or in envelopes. Saddle-stitch and folded formats available. USPS flat-size compliant for Marketing Mail and First-Class.
- Self-mailer & envelope formats
- Saddle-stitch binding
- USPS flat-size compliant
Brochures & Flyers
Tri-fold, bi-fold, z-fold, and gate-fold brochures in standard and custom sizes. Full bleed, full color on 80–100 lb. gloss or matte coated stock.
- Multiple fold styles
- 80–100 lb. coated stock
- Custom sizes available
Variable Data Printing
Personalize every piece with unique text, images, offers, and QR codes from your data file. VDP consistently produces 2–5× higher response rates than static mass-printed pieces.
- Name, offer & image personalization
- Unique QR codes per recipient
- 2–5× higher response rates
Appeal Letters
Donor appeal letter packages including letter, reply card, and return envelope. Nonprofit rate $0.178/piece. Full variable data support for personalized asks.
- Nonprofit rate $0.178/piece
- Reply card & BRE packages
- Personalized ask amounts
Invoices & Statements
Secure, high-volume invoice and statement printing with variable data. Transactional mail printed and mailed on a recurring schedule — daily, weekly, or monthly.
- Recurring schedule mailing
- Secure data handling
- Variable data per recipient
Graphic Design
In-house design services for postcards, letters, brochures, and newsletters. USPS spec review included on every project. Turnaround 2–5 business days.
- USPS spec review included
- Postcard, letter & brochure design
- 2–5 day turnaround
Omnichannel Marketing & Tools
Extend the reach of your direct mail campaign with digital tracking, retargeting, and side-by-side service comparisons to maximize your marketing ROI.
MMScope Omnichannel Tracking
Bridge direct mail and digital with MMScope — Mail Movers' exclusive omnichannel platform. Track mail delivery, phone calls, social media matching, and online retargeting tied to your campaign in real time. Boosts ROI by up to 46%.
- Mail & call tracking
- Social media matching
- Online retargeting
Service Comparison
Not sure which service is right for your campaign? Our side-by-side comparison tool helps you choose between EDDM, targeted lists, First-Class mail, and Marketing Mail based on your budget, audience, and goals.
- EDDM vs. targeted lists
- First-Class vs. Marketing Mail
- Budget & volume guidance
Why Work With Mail Movers?
One Vendor, End-to-End
Print, address, sort, and mail — all in-house. No hand-offs between vendors, no finger-pointing when something goes wrong.
Real Postage Savings
Presort, commingle, CASS, and Full-Service IMb qualification squeeze every available USPS discount out of your mailing.
USPS Compliance Expertise
We live in this world all day — tabbing rules, barcodes, nonmachinable surcharges, and more — so your pieces get accepted without last-minute drama.
Local Team, Real People
When there's a deadline or a change, you're talking to people in Salisbury who know your job — not a ticket system in another state.
Frequently Asked Questions
What services does Mail Movers provide?
Mail Movers provides a complete range of direct mail and printing services including targeted mailing list acquisition, Every Door Direct Mail (EDDM), list cleaning and NCOA processing, lettershop and mail preparation, USPS Full-Service Certified mailing, presort services, Informed Delivery integration, nonprofit appeal mailing, and full-color digital printing for postcards, letters, newsletters, brochures, appeal letters, invoices, and more. We also offer in-house graphic design and the MMScope omnichannel tracking platform.
Where is Mail Movers located?
Mail Movers is located at 1305 S. Division St., Salisbury, MD 21804. We serve businesses and nonprofits throughout the Delmarva Peninsula — Maryland, Delaware, and Virginia's Eastern Shore — as well as clients nationwide for printing and data services.
Do you handle both printing and mailing?
Yes. Mail Movers is a true one-stop shop: we print your pieces in-house and handle the entire mailing process — addressing, sorting, postage optimization, and USPS delivery — all under one roof. This eliminates the coordination overhead of working with separate print and mail vendors and ensures your campaign stays on schedule.
What is the minimum order for direct mail?
For EDDM (Every Door Direct Mail), the USPS minimum is 200 pieces per carrier route. For targeted list mailings, we recommend a minimum of 500 pieces to make the campaign cost-effective, though we can process smaller quantities. For printing-only orders, there is no minimum — we can print as few as 25 pieces.
How long does a direct mail campaign take?
A typical direct mail campaign from artwork approval to USPS entry takes 5–10 business days. Rush turnaround (3–5 business days) is available for an additional fee. If you need design work, add 2–5 business days. We recommend contacting us at least 2–3 weeks before your target in-home date to allow time for list selection, design review, printing, and mailing.
What is USPS Full-Service Certified and why does it matter?
USPS Full-Service Certification means Mail Movers is authorized to generate Intelligent Mail barcodes (IMb), submit electronic mailing documentation, and qualify your mail for automation postage discounts. This saves you money on every piece and ensures your mail is accepted and processed without delays. Most mail service providers are not Full-Service Certified — it requires ongoing USPS audits and technology investment.
Can you help me design my mail piece?
Yes. Our in-house design team creates postcards, letters, brochures, newsletters, and appeal letter packages. Every design includes a USPS spec review to ensure your piece meets size, weight, and addressing requirements before it goes to press. Design turnaround is typically 2–5 business days. Contact us at 410-749-1885 to get started.
What is the difference between EDDM and a targeted mailing list?
EDDM (Every Door Direct Mail) delivers to every address on a mail carrier route — no list needed, postage from $0.242/piece. It's ideal for businesses targeting a local radius (restaurants, retailers, home services). A targeted mailing list lets you select specific households or businesses by demographics, income, interests, or business type — more precise, slightly higher postage, but much better ROI for campaigns where audience quality matters more than saturation.