Question 1

What is a nonprofit appeal letter?

Accepted Answer

A nonprofit appeal letter is a personalized fundraising letter mailed to donors or prospects asking for a financial contribution. Effective appeal letters use variable data to address each donor by name, reference their giving history, and include a personalized ask amount based on their previous donation level.

Question 2

How does Mail Movers help with appeal letter mailings?

Accepted Answer

Mail Movers handles the complete appeal letter production process: printing personalized letters with variable data, inserting into envelopes with reply envelopes, CASS-certifying and NCOA-updating your donor list, applying presort or nonprofit postage, and delivering to USPS with all required documentation.

Question 3

What nonprofit postage rates are available?

Accepted Answer

Qualified 501(c)(3) organizations can mail at USPS Nonprofit Marketing Mail rates, which are significantly lower than standard Marketing Mail rates. Mail Movers can help you apply for a nonprofit mailing permit and ensure your mailings qualify for the discounted rates.

Appeal Letter Printing Services for Nonprofits