In today's fragmented media landscape, your customers don't live in just one channel. They check their mail, scroll social media, search Google, and answer phone calls—often all in the same day. To truly maximize your marketing ROI, you need a strategy that reaches them everywhere, with a consistent, coordinated message.
That's where MMScope comes in. MMScope is our exclusive omnichannel marketing platform that integrates your direct mail campaign with digital tracking, call tracking, social media matching, and online retargeting. The result? A unified brand experience that can boost your response rates and ROI by up to 46%.
How MMScope Works
1. Mail Tracking
Track when your mail pieces are delivered and viewed using USPS Informed Delivery integration and unique tracking codes.
2. Call Tracking
Use unique phone numbers to track which mail recipients call your business, measuring direct response attribution.
3. Social Matching
Match your mailing list to social media profiles and serve targeted ads to reinforce your message on Facebook and Instagram.
4. Retargeting
Follow up with online display ads to people who received your mail, keeping your brand top-of-mind across the web.
Key Benefits of MMScope
Boost ROI by Up to 46%
Studies show that coordinated omnichannel campaigns generate significantly higher response rates than single-channel efforts. MMScope helps you capture more leads and conversions from the same mailing investment.
Measure What Matters
No more guessing about campaign performance. MMScope provides real-time dashboards showing mail delivery, phone calls, website visits, and conversions—all tied back to your direct mail investment.
Create a Unified Brand Experience
Your customers see your message in their mailbox, on their social feed, and across the web. This consistent, multi-touch approach builds trust and increases the likelihood they'll take action.
Reach Customers Where They Are
Don't limit yourself to one channel. MMScope ensures your message reaches your audience across physical mail, phone, social media, and display advertising for maximum impact.
Who Should Use MMScope?
MMScope is ideal for businesses and organizations that want to maximize the impact of their direct mail campaigns:
- •Retailers and E-commerce: Drive online and in-store traffic with coordinated mail and digital campaigns
- •Healthcare Providers: Reach patients across multiple touchpoints to increase appointment bookings
- •Financial Services: Build trust and drive conversions with consistent messaging across channels
- •Nonprofits: Increase donor engagement and contributions with integrated fundraising campaigns
- •Real Estate: Stay top-of-mind with prospects through coordinated mail and social media advertising
What Our Customers Say
"Very professional and courteous. Shawn quickly responds to our request."
City of Rehoboth Beach
City of Rehoboth Beach
"I wish all our vendors were as professional, accommodating and produced exceptional work product in a timely fashion like Mail Movers. Shawn and Tom are all-stars in the printing business."
Correctional Officers Association of Delaware
Correctional Officers Assoc. of DE
"You guys do a great job"
Ducks Unlimited, Inc
Ducks Unlimited, Inc